Grapes Gyan

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YOU CAN MAKE BAD WINE FROM GREAT GRAPES, BUT YOU CANNOT MAKE GREAT WINE FROM BAD GRAPES

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Twitter Blue, Spaces and You: Tale of Ever Innovative Brand Engagement

Social media platforms have been quite useful in driving up engagement, haven’t they? Platforms like Facebook, Instagram, Twitter and YouTube…

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Apple’s Right to Privacy Haunting Your Marketing Approach?

Who doesn’t enjoy some privacy in their lives, especially when it comes to data collection from their internet-enabled personal devices?…

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New Advertising Standards, A Threat To Digital Influencer Marketing?

Influencer marketing is nothing new and has been around for almost a hundred years. One of the popular examples of…

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Clubhouse – Going Vocal for Social?

Recently the internet was set abuzz with the mention of just one word: Clubhouse. Elon Musk’s tweet spread that name…

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Heed The Signal To Ditch The Green Giant?

Whether it’s the features or good marketing, we have seen WhatsApp’s popularity grow over the last eleven years. There have…

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Best Clients’ Showcase: New Year 2021

A new year brings with it new hope. Hope for new opportunities, as we rebuild our lives and foster growth…

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Social Media Marketing: 10 Major Trends For A 2021 Win

There’s no denying that this year has been challenging for social media marketing. 2020 was the year of the unexpected,…

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Tooter: A 'Swadeshi’ Alternative To Beat The Bird?

The Indian social media sphere has recently been abuzz with talks of a homegrown alternative to Twitter. Known as Tooter,…

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India’s first hyper-personalized ad, promoting local retailers

The festival of lights, sweets, and happiness, Diwali is around the corner. People celebrate the return of Lord Rama to…

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